B2B Sales Essentials

B2B Sales Essentials

This introductory course presents the fundamentals of Corporate/ B2B sales and selling process

course at a glance

  • Date : 29 Nov - 30 Nov 2019
  • No. of Classes/ Sessions : 2
  • Total Hours : 16
  • Last Date of Registration : 25 Nov 2019
  • Class Schedule :
    • Saturday - 9.00 am - 5.00pm
    • Friday - 9.00 am - 5.00pm
  • venue : BASIS Institute of Technology & Management (BITM) BDBL Bhaban (3rd Floor - East), 12 Kawran Bazar, Dhaka -1215.

Price: TK. 4,000
(Excluding VAT & TAX)

This training is organized by BITM. Training will be held in BITM.

Nearly half (45%) of companies report that their sales reps need help figuring out which accounts to prioritize… (Source: Lattice Engines/CSO Insights)

During the workshop, participants will learn how to get into account manager’s mindset, manage leads, gauge competitive strengths, and network more effectively. This workshop is ideally suitable for people who are new to the Account Manager role.   

Objectives of the course:

 At the end of the course you will be able to:

1. Understand the overall value of  B2B Account Management

2. Learn to rank the attractiveness of customers to be business accounts

3. Understand different aspects of your accounts’ decision process, factors, and key players

4. Learn how to become a good B2B Account Manager

 Course outline:

Part 1: Defining B2B account management:

Part 2: Winning through Account Management

Part 3: Lead Management mechanisms

Part 4: B2B account management mechanisms

Part 5: Attributes of an account manager

Part 6: Managing business customers efficiently


Module IT B2B Sales Essentials 16 Hrs

Tentative Class Start

29th November, 2019

Available Seat

10 / 30

who can join

  • Anyone responsible for managing business clients
  • Those who aspire to develop into a B2B Account Manager role


Meet the Instructor