Be an Expert Digital Marketing Professional

Be an Expert Digital Marketing Professional

This training is jointly organiged by BITM & e-Soft Training. This Digital Marketing professional training course aims to provide candidates with the skills and knowledge necessary in planning digital marketing campaigns.

course at a glance

  • Date : 14 Nov - 21 Jan 2018
  • No. of Classes/ Sessions : 20
  • Total Hours : 60
  • Last Date of Registration : 10 Nov 2017
  • Class Schedule :
    • Sunday - 6 pm - 9 pm
    • Tuesday - 6 pm - 9 pm
  • venue : e-Soft46 Kazi Nazrul Islam Avenue (5th Floor),Besides Hotel Super StarKawran Bazar, Dhaka - 1215, Bangladesh

Price: TK. 16,000

Class 1  (Digital Media Basics)

  • Introduction to Digital Marketing
  • How to structure your marketing plan
  • How to segment your audience
  • How to segment your channels
  • Home Work

Class 2  (Website Optimization as a Marketer)

  • How website should look like from Marketing point of view
  • Content Structure
  • How to Audit
  • Tools and Resources
  • Home Work

Class 3  (Search Engine Optimization)

  • SEO Basic
  • How Keywords and SEO works
  • SEO Opportunities
  • Tools and Resources

Class 4 

  • Keyword Research
  • Onpage SEO
  • Technical SEO
  • Tools and Resources

Class 5  

  • OffPage SEO
  • Best and Smart Practice of Link Building
  • Competitor Analysis
  • Tools and Resources
  • Home Work

Class 6  (Social Media Marketing)

  • Social Media Marketing (Organic)
  • How Social Media works
  • Opportunities
  • Content Structure
  • Tools and Resources

Class 7 

  • Facebook Advertisement Basic
  • Account Creation
  • Pixel Setup
  • Audience and Ad Creation
  • Tools and Resource
  • Home Work

Class 8  (Email Marketing)

  • Email Marketing Concept
  • Lead Collection
  • Email Best Practice
  • Segmentation Strategy

Class 9 

  • Tools and Resources
  • Email Campaign Setup
  • Report and Analysis
  • Home Work

Class 10  (Google Analytics & Webmaster)

  • Analytics and Webmaster Tool Basic
  • Goal and Event Tracking
  • Advance Practice
  • Backlink Analysis
  • Data Analysis
  • Home Work

Class 11  (Google Adwords and Display Ads)

  • Google Adwords Basic
  • Why Adwords
  • Live Campaign Setup
  • Best Practice
  • Tools and Resources
  • Home Work

Class 12   (YouTube Marketing)

  • YouTube Content Creation
  • Why Youtube
  • Keyword Research
  • Tools and Resources

Class 13 

  • Youtube Ranking Factors
  • Research and Analysis
  • Conversion Related Tips
  • Home Work

Class 14  (Mobile Marketing)

  • Difference Between Email and SMS Marketing
  • Similarity Between Email and SMS Marketing
  • Best converting SMS
  • Strategy for Long Run
  • Home Work

Class 15   (Content Marketing)

  • How to be viral With Content
  • Advantage of Blogging
  • How to Generate more Shares and Engagements
  • Home Work

Class 16  (Earning Scopes With Your Digital Marketing Skills)

  • How Can We Earn as a Digital Marketer
  • What is Passive Income
  • What Next?
Class 17 (Project Work)

Class 18 (Exam)

Curriculum

Module Be an Expert Digital Marketing Professional 60 Hrs

Tentative Class Start

14th November, 2017

Available Seat

10 / 20

who can join

Having the basic idea about computer system.

Meet the Instructor