The course is designed to meet the required competencies of the occupations needed in the labor market in and outside the country.
This training is jointly organized by BITM & Pencilbox Training & Consultancy, A Training wing of bitBirds Solutions
Training will be held in Pencilbox Training & Consultancy
After completion of this course the participant will be able to do –
The ability to develop a digital & social media policy.
This course is specially designed to provide technical knowledge and skills to cope with the requirement of young entrepreneur, content creators, Digital Marketer, brand executive, digital content marketer occupations of the Digital Content Marketing sector.
The course aims to provide you with in depth understanding of all the aspects of content marketing. After the training, you will be able to:
Expected benefits to Business Sectors:
After completion of this course the participant will be able to do achieve some benefits, are as following –
Digital marketing or digital content marketing is the most sought after skill for any professional, who has a role to play in marketing including media, PR, communication and sales also. It’s evident that a marketing professional without digital marketing competency will be left behind in career. On the other hand, a competent digital content marketing professional can expect significantly higher growth in terms of salary and the roles s/he can get in the industry.
acquiring new customers is always a priority. Given the growing Internet user base, there’s no better medium than digital media for customer acquisition. Accordingly, digital content marketing is one of the most critical skills every entrepreneur needs to acquire today.
Surely, 1st job and career prospects are the key drivers for a student in his/her consideration for a professional course. Among various choices, digital content marketing is probably the best direction for both short-term and long-term prospects. It’s not only because of the kind of salary or role offered in digital marketing industry but also because of the level of job satisfaction in digital marketing
These are the people who are accountable for growth of a business or for a unit. As a part of customer acquisition strategy, they work with external digital marketing agencies or with their internal digital content marketing team. While they themselves don’t play an execution role in digital marketing, their involvement in creating digital marketing strategy, defining & reviewing success plans, identifying & deploying relevant resources for content creation is critical for the success of digital marketing in their organization. Accordingly, they need to be conversant with various aspects of digital content marketing.
With the help of Digital Content Marketing you can improve your company branding by promoting your business through digital content marketing. Suppose that you are opening new company and nobody know about your product. So, the main thing is that about branding and awareness. With the help of this most of the people will visit your website and know about your product and website.
a) Digital contents.
b) Social media platforms and its different uses.
c) Ability to identify and analyze the digital media platforms for specific target groups and business goals.
d) An understanding of the processes involved in managing, monitoring & developing digital content marketing strategies,
e) The ability to design a digital content based marketing strategy, social media based content marketing or strategy for a company or organization or any young entrepreneur.